Michael Houtz Appointed Director of Corporate Strategy

Fry Communications Chairman of the Board Henry Fry is pleased to announce the recent promotion of Michael Houtz to Director of Corporate Strategy.

Mike joined Fry in December 1994 as a Perfect Binder Assistant and transitioned to the Estimating department the following year. Over time, he leveraged his analytical skills and background in computer science to develop automated production analysis tools and profit-and-loss programs that improved efficiency across multiple departments.

In early 2023, Mike was promoted to Senior Business Analyst, a role that expanded his focus beyond internal operations to include broader market dynamics.

In his new role as Director of Corporate Strategy, Mike will help guide Fry’s long-term strategic direction, building on the company’s strong operational foundation and forward-looking investment strategy. “As I take on this expanded role,” Mike said, “I’m excited about helping Fry continue to adapt to an evolving print and communications landscape—strengthening our competitive positioning, supporting long-term client partnerships, and contributing to sustainable growth over the next several years.”